Course Code: BUS100

Synopsis

BUS100 aims to provide students with key business skills, and problem discovery and solving abilities using various techniques, such as spreadsheet-driven analysis. Industry-derived case studies and a business management simulation game will be deployed to provide students with experiential learning. Through an interactive, experiential learning platform, students would learn about the various functions of a business entity ranging from leadership, finance, accounting, analytics, operations, human resource management, marketing, e-commerce and business intelligence. The course helps students learn about these various functions of a typical business and their interrelationships, as well as the complexities of managing a business. In addition, leadership and management concepts (such as planning, controlling, and decision-making) will be discussed. This course equips students with the necessary life skills to deal with the challenges of an ever-changing work environment. As the course remains primarily skills-oriented, it continues to comprise only continuous assessments (i.e., OCAS).
Level: 1
Credit Units: 5
Presentation Pattern: EVERY REGULAR SEMESTER

Topics

  • Introduction to Business Management
  • Introduction to Data Analysis
  • Modelling and Problem Solving in Business
  • Capital Budgeting
  • Customer Relationship Management
  • Market Analysis
  • Time Value of Money
  • Financial Analysis using Spreadsheet
  • Resource Planning
  • Analysing and Planning Human Resources
  • Evaluating Key Performance Indicators
  • Managing Risk through Simulation

Learning Outcome

  • Define types of business functions, business problems, and managerial decision-making processes
  • Describe key performance indicators related to business
  • Explain the importance of planning in business and make recommendations
  • Develop business models using Spreadsheet techniques
  • Apply data analysis skills for better decision-making
  • Identify business strategies to deal with changes