SUSS Entrepreneurship Bootcamp

Synopsis

the world, the UAE is also vulnerable to global oil shocks, financial downturns and geopolitical risks - a good example of 2008 when UAE export of oil and finance sector was hit badly. Politically, it stayed coherent and stable, unaffected by "Arab Spring" and other political tremors but ripples effects of the Arab Spring is still visible in March 2011 when advocates and intelligentsia agitated for more public inputs into political administration through digital cyberspace. Since then, the UAE has tried to funnel

Level: 3
Credit Units: 5
Presentation Pattern: Every July

Topics

Entrepreneurship
Ideation with special focus on Pain-Points and Inefficiencies of Specific Customer Segments such as the Base of the Pyramid, Silver Generation and Millennials
Public Speaking with special focus on the Elevator Pitch
Singapore’s Start-up Ecosystem
Business Case Studies
Lean Startup Validation
Pivot
Customer-Problem Fit
Business Modelling with special focus on Cost- and Revenue Streams
Marketing with special focus on Market Size Estimation and Go-to-market strategies
Web development
Minimum Viable Product (MVP)

Learning Outcome

Demonstrate understanding of the problem the business is trying to solve
Examine the key drivers behind the proposed value proposition
Appraise success or failure of the proposed business idea
Propose a problem and customer hypothesis
Test the assumptions that must be valid for the problem and customer hypothesis to fit
Defend the business proposal in front of a panel of judges or Critique why the business proposal failed

Part-time Programmes / CET Courses

Singapore University of Social Sciences

SUSS Entrepreneurship Bootcamp