On 30 March 2016, Associate Professor Lee Pui Mun, Dean of the School of Business (SBIZ) at SIM University (UniSIM), welcomed five faculty members led by Professor Junichi Iijima from the Department of Industrial Engineering and Economics at the Tokyo Institute of Technology (Tokyo Tech) – Japan's top university for science and technology – and who is the Director of the Cross-Border Entrepreneur Cultivating (CBEC) programme.
Professor Iijima gave a presentation on Tokyo Tech and the CBEC programme, which trains students to work as a team to design innovations while maintaining independent collaborative relationships among various stakeholders. According to him, the CBEC curriculum focuses on three areas to cultivate techno entrepreneurs: entrepreneurship theory, business administration fundamentals and design thinking, based on the approach developed at Stanford University. Associate Professor Lee then briefed the visitors on the developments in UniSIM and SBIZ, before Mr Allan Chia and Associate Professor Tan Yan Weng shared the programmes they head, viz., Master of Business Administration, and Logistics and Supply Chain Management programmes, respectively. Mr Gabriel Gervais, Head of UniSIM's Business programme, also presented on our students' learning journey.
That same afternoon, Associate Professor Chikako Morimoto from Tokyo Tech's Graduate School of Information Science and Engineering, gave an SBIZ Brown Bag seminar on Design Thinking Fundamentals, which includes the following human-oriented approach to innovation: Empathise, Define, Ideate, Prototype and Test. SBIZ is currently exploring opportunities to collaborate with Tokyo Tech on potential overseas study trips incorporating the design thinking approach.
UniSIM's SBIZ faculty members with the Japanese visitors.