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UniSIM Students Awarded 1st Runner-up In NexGen Challenge

A team of Bachelor of Arts in Visual Communication with Business programme students from SIM University (UniSIM) was awarded first runner-up (Students Category) in the NexGen Challenge at the 2014 Singapore Creative Circle Gong Awards held on 26 November 2014. 


Popularly known as the Gong Show, this annual awards organised by the Association of Accredited Advertising Agents Singapore, is the most prestigious local awards in the advertising industry. NexGen is a 48-hour team challenge for young agency creatives to submit a digital pitch for a real-life client.

Out of dozens of entries from various institutions in Singapore, UniSIM's Samuel Ng Sian Hui, Liew Yingyu and Rusydi Bin Daud impressed the judges with their great idea and brilliant presentation through the creative use of technology to connect with consumers.

Congratulations to Samuel, Yingyu and Rusydi on their creative achievement!

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