Educational Qualifications

  • PhD (Marketing), Melbourne Business School, University of Melbourne
  • MBA, Hong Kong University of Science and Technology
  • B.Sc. (Biology), Beijing Normal University

Academic and Professional Experience

2025 -                  
Associate Professor (Marketing), School of Business, SUSS

2020 - 2024          
Senior Lecturer (Marketing), School of Business, SUSS         

2014 - 2019          
Lecturer (Marketing), School of Business, SUSS

2016 - 2017          
Visiting Research Fellow, Cambridge Judge Business School, University of Cambridge

2001 - 2007          
Planning Manager/Director, D’Arcy/Publicis Hong Kong & Melbourne,

1998 - 1999          
Marketing Manager, The Serono Group, Beijing

Awards and Honours

  • SUSS Outstanding Teaching Award (university level), 2023
  • SUSS Teaching Award Honorary Mentions (university level), 2022
  • Melbourne Research Scholarship, 2005-2009

Selected Publications

  • Chang, D., Chang, X., He, Y., & Tan, K. “The Determinants of COVID-19 Morbidity and Mortality across Countries”, Scientific Reports (by Nature Portfolio, IF 3.8), 2022, 12: 5888, https://www.nature.com/articles/s41598-022-09783-9
    • Top 10 most downloaded papers (60,569 downloads) among 21,840 papers published by Scientific Reports in 2022.
    • Covered by over 30 media outlets and gained significant attention on social media; received over 33K likes and 1.6K comments on Reddit.
    • Achieved an Altmetric score of 440, placing it in the top 1% of online attention among 430K tracked papers.
  • He, Y., Chang, D., & Wei R. “Local Financial Agglomeration and Corporate Green Innovation”, Asia-Pacific Journal of Financial Studies, (ABDC/B, IF 1.5), 2023, 52 (4), 539-564,  https://doi.org/10.1111/ajfs.12443
  • Lou, C., Goh, Y., Chang, D., Tan H., Yap X., & Zhang X. “What is brand activism? Explicating consumers’ perceptions of its characteristics, authenticity, and effectiveness”, Journal of Interactive Advertising (ABS1, ABDC/B, IF 5.8), 2024, https://doi.org/10.1080/15252019.2024.2346889
  • Chang, D., Chang, X., & Yan, W. “CEO Locality and Corporate Social Responsibility”, British Journal of Management, (ABS4, ABDC/A, IF 4.5), 2024, http://doi.org/10.1111/1467-8551.12859 

 

Book Chapter

  • Chang, D. “Managing Customer Experiences through Digital Disruption”, in “Leading in a Digitally Disruptive World” Edited by Wong A & Lee YH, World Scientific, 2023, https://doi.org/10.1142/9789811278570_0005 

 

Reports

  • “A Survey on Trends and Digital Adoption in China’s Outbound Tourism 2023”, published by the Center of Sustainable Financial Innovation (CSFI), Nanyang Business School. Link to the summary and full reports.
  • Relaxation Through Streaming: A Survey on Paid Video-On-Demand (VOD) In Southeast Asia, with Xin Chang, Xin Deng (Cindy) & Darren Wong. Published by the Center of Sustainable Financial Innovation (CSFI), Nanyang Business School. Link to the summary and full report.
  • Game On: A Survey On the Rise of Paid Online Gaming in Southeast Asia, with Xin Chang, Xin Deng (Cindy) & Darren Wong. Published by the Center of Sustainable Financial Innovation (CSFI), Nanyang Business School. Link to the summary and full report.

 

Selected Conference Papers

  • He, Y., Chang, D., & Wei, R. “Local Financial Agglomeration and Corporate Green Innovation”, International Conference on Sustainability, Environment, and Social Transition in Economics and Finance, Paris, Dec 2022
  • Chang, D.; Chang, X., Huang, J., & Zhang, W. “Are Overconfident CEOs Better at Branding Innovations?”. Australia and New Zealand Marketing Academy Conference, Melbourne/Australia, Dec 2021
  • Chang, D.; Chang, X., & Yan, W. “Executive’s Hometown Favouritism and Corporate Social Responsibility”, Multinational Finance Society, Crete/Greece, June 2019
  • Chang, D. “The Resourceful Decision Maker: Effects of Both Depletion and Accretion of Self-Regulatory Resources on Consumer Openness to Purchase Opportunities”, International Conference on Well-Being, Singapore, 2016
  • Chang, D. “The Resourceful Consumer: An Experimental Exploration of the Effects of Self-Regulatory Resources on Consumer Openness to Opportunities”. Poster Presentation. Society of Judgement and Annual Conference, Chicago, U.S.A, 2014

     

    Media Coverage/Interviews

    Media Coverage of our Covid Research

         Selected media coverage available at the Altmetric site

         Report by NBS Research Blog

    I have given 70+ media interviews. Here is a selection of recent years' interviews. A full list can be found here.

  • CNA 938 live radio: Should we be pre-ordering items online?, 08/07/24, Link to CNA Daily Cuts
  • CNA 938 live radio. Rising prominence of unmanned stores in Singapore. 27/05/24, Link to CNA Daily Cuts
  • CNA938 live radio: What could attract people back to Orchard Road, 28/03/24, Link to CNA Daily Cuts
  • Straits Times: Search for Singapore’s best customer service providers back for 3rd year running, 19/03/24, Link
  • CNA938 live radio: Are shopping malls still relevant for CNY? 13/02/24, Link to CNA Daily Cuts
  • Hello Singapore, Financial Planning in the New Year, 07/02/24, Link
  • CNA938 live radio, Why Chinatown festive fairs' sales have fallen, 30/01/24, Link to CNA Daily Cuts
  • CNA, Comment on Prime drink, 20/01/24, link to the article
  • CNA TV, CASE launches voluntary accreditation scheme for e-businesses, 10/23. Link
  • The Straits Times, Mr. Tharman and pineapple, 09/09/23, Link
  • Channel 8, Consumer Complaints, 08/08/23,  Link
  • Today Online, Explainer: What went wrong with Shein’s influencer campaign? Link
  • Channel 8, Singapore Airlines adds appetiser back. 31/05/2023. Link, 6.5K views
  • Today Online, Meta and paid subscriptions.  23/02/2023. Link
  • NA Digital, on Media performance inflation. Link. 10/01/23

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