Data Visualisation for Business

Singapore University of Social Sciences

Data Visualisation for Business (ANL201)

Applications Open: 01 October 2021

Applications Close: 30 November 2021

Next Available Intake: January 2022

Course Types: Modular Undergraduate Course, SkillsFuture Series

Language: English

Duration: 6 months

Fees: To be confirmed

Area of Interest: Business Administration

Schemes: Alumni Continuing Education + (ACE+), Lifelong Learning Credit (L2C), Resilience

Funding: SkillsFuture, Union Training Assistance Programme (UTAP)

School/Department: School of Business

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Synopsis

ANL201 Data Visualisation for Business aims to equip students with the knowledge and skills to use data visualisation in measuring and monitoring business performance. At the end of this course, students will be competent in using data visualisation to create business performance dashboards and reports.

Level: 2
Credit Units: 5
Presentation Pattern: Every January

Topics

Business Performance Measurement and Balanced Scorecard
Strategy Map and Internalisation of Business Performance Measurement
Data Visualisation and Semiotics of Data Visualisation
Understanding Data
Visual Cues and Coordinate Systems
Scales and Context
Visualisation for Categorical Data
Visualisation for Time Series Data
Visualisation for Spatial Data, Multi-Variable and Distribution of Data
Forecasting
Business Performance Dashboard Concepts and Design Principles
Building Business Performance Dashboard

Learning Outcome

Describe an overview of business performance measurement strategy.
Evaluate the appropriateness of business performance measures against business strategy adopted.
Discuss the design principles of performance reports and dashboards.
Use appropriate visualization based on given data.
Summarise data through the use of business performance reports with the aid of data visualisation software.
Develop business performance dashboards using data visualisation software.