Singapore University of Social Sciences

The Business of Film

The Business of Film (FLM354)

Applications Open: 01 May 2024

Applications Close: 15 June 2024

Next Available Intake: July 2024

Course Types: Modular Undergraduate Course

Language: English

Duration: 6 months

Fees: $1391.78 View More Details on Fees

Area of Interest: Digital Media

Schemes: Alumni Continuing Education (ACE)

Funding: To be confirmed

School/Department: School of Humanities & Behavioural Sciences


Behind the glamour of the film industry lies a complex business framework that has developed over decades. However, the film industry today is facing unprecedented challenges as streaming threatens to splinter the moviegoing experience. Disruptions such as the COVID-19 pandemic have also exposed flaws in the film business, forcing the industry to explore changes that will have long-term repercussions. This course takes students through the complexities of the film business. Students will learn about the world of film financing, revenue streams, distribution, marketing, rights management, multi-platform delivery, and other aspects in the business. They will examine the role of studios, production companies, streaming companies, media service providers, cinema operators, and film festivals, and look at the decision-makers who shape the film business. Students will use case studies and real-world examples to understand the film business processes and analyse the challenges involved. They will assess key developments that advance or disrupt the industry. The course will also explore approaches and innovations that reinvent the business of film, as the various stakeholders pivot to survive in an industry that is undergoing unparalleled transformation.

Level: 3
Credit Units: 5
Presentation Pattern: Every July


  • Overview of the film industry
  • The players
  • The producer
  • Film development
  • Financing
  • Production
  • Distribution
  • Multi-platform delivery
  • Marketing
  • Exhibition and consumption
  • Challenges in the film business
  • The changing media landscape

Learning Outcome

  • Develop an informed overview of the film development process.
  • Apply knowledge of the avenues for funding films.
  • Examine the stages of producing a film.
  • Analyse methods of film marketing and distribution.
  • Formulate an assessment of the challenges in the current media landscape.
  • Propose viable strategies for movie exhibition and consumption in a competitive market.
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