Course Code: MIP513
Synopsis
MIP513 Strategic IP Licensing examines how businesses can leverage intellectual property (IP) by selling or licensing rights. The course covers managing IP licensing strategies in contracts and agreements. Students will gain an understanding of the various types of licenses, their key terms and conditions, assess potential IP issues from licensing and strategies for effective negotiation and management, and adapt IP licensing strategies. MIP513战略知识产权许可课程探讨了企业如何通过出售或许可知识产权(IP)来获取收益。课程涵盖了在合同和协议中管理知识产权许可策略。学生将了解各种类型的许可及其关键条款和条件,评估许可带来的潜在知识产权问题,学习有效的谈判和管理策略,并调整知识产权许可策略。
Level: 5
Credit Units: 5
Presentation Pattern: EVERY REGULAR SEMESTER
Topics
- Introduction to IP Licensing 知识产权许可概论
- Key Terms and Conditions of IP Licenses 知识产权许可的关键条款和条件
- Negotiation Strategies for IP Licenses 知识产权许可的谈判策略
- IP Licensing Strategy 知识产权许可策略
- Patent Licenses 专利许可
- Trade Secret Licenses 商业秘密许可
- Trademark Licenses 商标许可
- Copyright Licenses 版权许可
- IP Licensing and Technology Transfer 知识产权许可与技术转移
- IP Licensing and Open Innovation 知识产权许可与开放式创新
- IP Valuation and Royalty Rates 知识产权评估与许可费率
- IP Licensing and Enforcement 知识产权许可与执行
Learning Outcome
- Formulate considerations when assessing and evaluating IP issues and IP licensing opportunities 在评估和评价知识产权问题和知识产权许可机会时制定考虑因素
- Apply good practices when negotiating common IP contracts and agreements 在谈判常见知识产权合同和协议时应用良好实践
- Evaluate licensing agreements 评估许可协议
- Analyse detailed licensing processes (pre- and post-) 分析详细的许可过程(前期和后期)
- Assess IP issues in IP-related contracts and agreements 评估知识产权相关合同和协议中的知识产权问题
- Prepare and negotiate commercial terms of IP-related contracts and agreements 准备和谈判知识产权相关合同和协议的商业条款
- Appraise and monitor IP-related contracts and agreements to ensure requirements are met 评价和监控知识产权相关合同和协议,以确保满足要求
- Implement IP licensing strategies to maximise IP potential 实施知识产权许可策略以最大化知识产权潜力