Overview
With the advancement of digital technology and the push by the Government to digitalise our economy, digital marketing is becoming a critical skill for marketing professionals and business executives. Graduate Certificate in Digital Marketing (GCDM) aims to offer a structured learning about digital marketing concepts and skills. The certificate is backed by a wide range of digital marketing courses and can be customized to accommodate different learning needs to accelerate business growth.
The Graduate Certificate in Digital Marketing is a part-time postgraduate porgramme that offers flexible learning for working adults and is substantially funded by SkillsFuture funding. The programme is also stackable to the Graduate Diploma in Digital Marketing and the Master of digital Marketing from SUSS.
Career Prospects
The programme caters to the emerging industrial need for digital marketing talents. It aims to nurture highly specialised digital marketing practitioners. The employment opportunities for our graduates, based on their working experience, can progress from lower to higher rank managerial positions. The job roles include ecommerce associate, ecommerce executive, ecommerce manager, digital marketing specialist, digital marketing strategist/planner, marketing analyst, digital marketing assistant/executive/manager, etc.
Programme Structure
GCDM students are required to complete 15 cu of coursework. Most courses are based on a 2.5cu configuration. The programme duration is half a (0.5) year and the maximum candidature period is one (1) year. Students have to maintain a minimum CGPA of 2.5 in their coursework as part of the fulfillment of the GCDM programme.
This is a programme with evening (during weekday) or weekend classes. Students can work in the day and study in the evening. The minimum programme duration is 6 months.
Find out more about the admission eligibility criteria and tuition fee.
Curriculum
Admission Requirements
- An undergraduate degree or an equivalent qualification from a recognised institution
- Specific courses may have additional requirements
This programme is currently unable to take in international students, i.e., you must be a Singapore citizen, permanent resident or a resident in Singapore (e.g., Employment Pass holder) in order to apply for admission.
Financial Assistance
The University offers course fee concession for selected graduate programmes. Please click here for more details.
You May Also Like
Area of Interest: Business Administration
Programme Type: Graduate Studies
Area of Interest: Business Administration
Programme Type: Graduate Studies