Allan Chia

Associate Professor Allan Chia

Assistant Provost (External Relations & CET) and Dean

School of Business

Tel: +65 6248 9124

Email: YWxsYW5jaGlhYmhAc3Vzcy5lZHUuc2c=

Educational Qualifications

  • 1989

    MCom (Marketing), Master of Commerce in Marketing, University of Strathclyde

  • 1986

    BA (2nd Class Honours), National University of Singapore

Academic and Professional Experience

  • 2017 - 2018
    Vice Dean, School of Business, Singapore University of Social Sciences
  • 2008 - 2018
    Head of Programme, Singapore University of Social Sciences
  • 2007 - 2008
    Senior Lecturer, UniSIM
  • 2004 - 2007
    Part-time lecturer at various tertiary institutions, including UniSIM
  • 2001 - 2003
    Manager, Teaching Enterprise Project, Nanyang Polytechnic
  • 2000 - 2001
    Manager, Tour & Travel Centre, Nanyang Polytechnic
  • 1992 - 2003
    Senior Lecturer, School of Business Management, Nanyang Polytechnic
  • 1990 - 1992
    Assistant Manager (Product Development), Sentosa Development Corporation
  • Wong, Amy; Chia, Allan (2021), "Members’ affective states and cognition in online brand communities", Proceedings of the American Marketing Association and the American Collegiate Retailing Association Triennial Conference, 25-26 March, USA, virtual.
  • Wong, Amy; Chia, Allan (2019),"Understanding service convenience in brick-and-mortar retail formats in China", Proceedings of the 33rd Australian and New Zealand Academy of Management Conference, 3-6 December, Pullman Cairns International, Queensland.
  • Chia, Allan (2018), "Understanding Baby Boomers’ Intention to Use Online Travel Agencies”, Proceedings of the 18th International Conference on Electronic Business AI and Smart Tourism, v 2018-December.
  • Guan, Chong; Wei, Joicey; Chan, Calvin; Chia, Allan; (2018), “Senior Citizens’ Self-Efficacy For ICT Use: The Influence Of Gender, Social Influence And Social Support”, Proceedings of the 17th Conference of the International Consortium on Electronic Business”.
  • Chia, Allan; Gervais, Gabriel (2016), “FoodXervices Inc : Corporate Responsibility and Business as Usual”, Conference Proceedings of World Academy of Science, Engineering and Technology(WASET), 22 Jul 2016, Zurich, Switzerland
  • Chia, Allan (2014), “Service-Dominant Logic and Co-Creation in Adult Learning Higher Education in Singapore”, The 3rd International Symposium on Business and Social Sciences Conference Proceedings, 23 to 24 Jul 2014, Sapporo, Japan
  • Chia, Allan (2013), “Insights into How Student Consumption Values Affect Their Intention to Pursue Further Studies at a Private Education Institution in Singapore”, Spring 2013 Marketing Management Association Conference Proceedings, 27 Feb to 1 Mar 2013, Chicago, USA
  • Chia, Allan (2011), “A Study of the Factors Influencing Students’ Selection of a Private Educational Institution in Singapore and the Marketing Implications for the Institution”, (June 22, 2011). SIBR. Available at SSRN:
  • Tan, Verily; Chia, Allan; Wong, Steven & Lee, Yew Haur (2011), “Pilot Wiki Implementation – Lessons Learned on Student Collaboration”, paper presented at the Global Learn Asia Pacific 2011Conference, 28 Mar to 1 Apr 2011, Melbourne, Australia
  • Chia, Allan (2009), “Corporate philanthropy and government involvement: Preliminary insights into their significance in Singapore”, in Mumba, Amos and Ketola, Tarja (Eds.), Responsible Leadership: Proceedings of the Corporate Responsibility Research (CRR) 2009 Conference. Proceedings of the University of Vaasa, Reports 157, Vaasa, Finland
  • Danfoss Asia Pacific - Training Consultant
  • Premium Automobiles Pte Ltd - Consultant
  • Marketing for Non-Profit Organisations; Tourism Marketing, Services Marketing
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