Singapore University of Social Sciences

Leading Through Digital Disruption

Leading Through Digital Disruption (MGT552)

Applications Open: 01 October 2020

Applications Close: 30 November 2020

Next Available Intake: January 2021

Course Types: Modular Graduate Course, SkillsFuture Series

Language: English

Duration: 6 months

Fees: To be confirmed

Area of Interest: Management

Schemes: Lifelong Learning Credit (L2C), Resilience 2020

Funding: SkillsFuture

School/Department: School of Business


Synopsis

Digital disruptions are occurring every day in an increasingly volatile, uncertain, complex and ambiguous business environment. In order to gain a competitive edge, companies need to respond to these disruptive changes and proactively develop their own disruptions for organizational transformation and growth. This course examines the market-driven forces of digital disruption, the techniques to lead digital transformation, and the leadership challenges associated with operating in a disruptive environment. Students will learn how to design a digital transformation strategy that can meet customer needs, create customer value and generate business revenues through digital change.

Level: 5
Credit Units: 2.5
Presentation Pattern: Every January
E-Learning: ONLINE - Learning is done ENTIRELY online using interactive study materials in Canvas. Students receive guidance and support from online instructors via discussion forums and emails. There are no face-to-face sessions. If the course has an exam component, this will be administered on-campus.

Topics

  • Digital Disruption and Digital Challenges
  • Defining a Digital Identity and Vision
  • Mastering a New Competitive Advantage
  • Leading Digital Transformation by Creating Customer Value
  • Creating Connected Customer Experiences in the Digital Economy
  • Leading in Digital Disruption and High-Intensity Work Environments

Learning Outcome

  • Appraise the challenges in digital disruption and the market-driven forces that allow disruptors to succeed
  • Evaluate an organisation’s digital capabilities and exploit the power of its core business
  • Design a digital transformation strategy that meets customer needs, creates new customer value and generates business revenues through digital change
  • Propose strategies to lead digital transformation and navigate leadership challenges associated with operating in a disruptive environment
  • Examine emerging technology trends for new technological products, services and techniques
  • Recommend processes to facilitate the transition of organisations to a desired end state that is aligned with business objectives
  • Implement a cohesive end-to-end customer journey and experience
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