You are to form a team of three to four to develop a branding strategy for a real-world leading brand. A free-of-charge workshop will be conducted for advising and coaching. A site visit will be organised to the assigned brand for you to interact with the senior executives there. A maximum of six shortlisted teams will deliver a presentation on their proposals to a judging panel of branding experts.
All submissions must be prepared in English and sent to email@example.com. An acknowledgment may be expected within three working days.
Submission guide to be shared during the briefing session on 5 July 2019 and to be posted on the event website after the session.