Back to top

BSc Business Analytics

Bachelor's Degree Programme

The Bachelor of Science in Business Analytics provides students with the ability to apply appropriate business analytics techniques so that business data can be transformed into value-added information.

BSc Business Analytics


Register for our programme briefing session at the SUSS Open House on 25 Feb 2023 (Sat) to have your queries answered by our faculty on campus.

Meanwhile, do visit our Open House webpage at your own time to read our student and employer testimonials, or watch specially curated videos on our video wall to experience SUSS through our people.

Register now!

Singapore is fast developing into a globally competitive knowledge-based economy that thrives on the availability of information and knowledge. With the explosive growth in data, there is a growing demand for graduates who are able to harness the data for business decision making.

The BSc in Business Analytics equips students with the ability to apply appropriate analytics techniques so that business data can be transformed into valuable information. This in turn helps organisations to improve operational performance, enhance customer engagements, and identify new opportunities to steer the organisations forward.

The programme helps students to acquire business analytics skills and knowledge through a balanced curriculum that covers fundamental business modules as well as data analytics. Armed with fundamental business knowledge and relevant business analytics skills, final year students conclude their studies with a comprehensive project that requires them to apply their business analytics skills and knowledge in a project setting. Hence, graduates will be able to perform a wide a range of tasks needed for data-driven business management.

The curriculum presented on this page is only applicable to students who enroll in the programme from the July 2023 Semester onwards.

Students may pursue Analytics as a single major.

Admission Requirements

Refer to general admission criteria for undergraduate programmes.

Interviews will be conducted for all shortlisted applicants.

Financial Assistance

There are also various types of financial aid available to students who need financial assistance. Please click here for more details.

Programme Structure

To graduate with a basic degree, students are required to complete 130 credit units (cu), which include:

This programme targets working adults and mature learners who are in jobs who require skills to make sense of the immense data that is collected be it on the Internet or in databases or data warehouses. Professionals in IT or other fields seeking a mid-career switch to jobs in Business Analytics can also benefit from this programme.

What do Business Analytics Graduates work as and where can they work in?

There are typically 3 types of organisations that will employ our graduates. They are business analytics vendors and system integrators, consulting and marketing research firms and end-users of business analytics across the private and public sectors. The following are the job roles and companies that have employed our graduates:

Job RoleCompanyType of Organisations
Analytics ConsultantSift Analytics Group
(formerly known as SPSS BI Singapore)
Business Analytics Vendors & System Integrators
Associate Analytics ConsultantSAS Singapore
Technical AnalystNTT Data Business Solutions
Decision Science ConsultantAimia (formerly known as Carlson Marketing)Consulting & Marketing Research Firm
Research AnalystAcorn Marketing & Research
Client Solution ExecutiveThe Nielsen Company
Data AnalystCarlson Hotels, Asia PacificEnd-users of Business Analytics - Private

Manager, Web Analytics & ContentMillenium & Copthorne
Customer Touchpoint Measurement SpecialistOCBC Bank
AnalystOCBC Bank
Analyst, Business Analytics - Consumer BankingDBS Bank
Data Analytics ManagerSingtel
Sales Operations Support AnalystThomson-Reuters
Marketing Analytics AnalystMarina Bay Sands
Research AssistantNUSEnd-users of Business Analytics - Public
Manager, Management Information UnitWDA
IT ConsultantMOM
Manager, Business ComplianceMOM
Senior Executive, Data MinerSMRT
Executive, Transport Planning (Data Mining)SMRT
Assistant Executive, Quality ServiceMND
Data Management ExecutiveMinistry of Social and Family Developments
Lecturer & Course Co-ordinator, Business Intelligence & AnalyticsTemasek PolytechnicInstitute of Higher Learning
Back to top